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European Innovation Hitting the North American Beverage Industry

Almost two years ago, Coca Cola released the concept of a “resealable can” for brand of theirs in France. Since then, this new piece of technology has taken off in the beverage industry, making a pit stop in the UK and finally hitting the North American market. Brands currently using or investing into this new and innovative technology include: Monster, Burn and No Fear. Get to know the resealable can a little better here (picture included): http://www.beveragedaily.com/Processing-Packaging/Resealable-cans-hit-UK-beverage-aisles

Until next time!

- Anna

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