Tuesday October 7th, 2008

Erie, PA (October 7, 2008) – AD-Q Studies Organization and SAE International recently recognized BENSUR Creative Marketing Group with an Outstanding Advertisement award. The award was for a Kaiser Aluminum advertisement in Aerospace Engineering & Manufacturing.

The ad, which was featured in the July 2008 issue of SAE Aerospace Engineering & Manufacturing, was among the top highest-scoring advertisements in the issue. Scores were determined by a study outlining major component that judged its effectiveness. The study judges the advertisement’s physical components, such as size, color, headline, copy length and graphical quality, as well as overall strategic approach.

A readership study was also conducted outlining what proportion of the issue all readers and readers with buying influence over the product category recall seeing.

This marks the second year in a row that BENSUR has been awarded for their outstanding advertising work with Kaiser Aluminum.